Bonin Bough: Out of The Boardroom, Into The Wild

Bonin Bough is the youngest C-suite executive to have worked in a Fortune 50 company, and he didn't get that far without making a few mistakes.

“Failure happens, but how do you maintain the drive and the willingness? I'm relentless. It doesn't matter how we get there, we're going to get it done,” said the marketing guru in this interview with host Steve Friedman. Bough also discusses his philosophy, career and upcoming podcast "Getting to the Top.”